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How to Increase Sales and Make Money in LPG Gas Plant Business
Many LPG gas plant owners are selling gas, but not really making money. Gas is moving, yet cash is tight.
That’s because selling gas alone is not enough. You need volume, strategy, and sense. Let me break it down the way it works on ground in Nigeria.
Are you considering venturing into the LPG gas plant business or already running one? Don't let unexpected losses derail your success. GET YOUR COPY NOW!!!
First Truth: Gas Business Is Not About Price Alone
Many people think reducing price is the secret. Price matters, yes. But if price is the only thing you compete with, you’ll suffer.
People buy gas where:
1. They trust the measurement
2. They feel safe
3. They get fast service - maybe home service delivery.
4. They are treated well
Fix these first.
Like I've always said "Location is the key". You are not Indomie noddle - you can't sell yourself. Chose a good location and improve your visibility. If people can’t see your plant clearly, they won’t stop.
Example of what works in nigeria in terms of visibility, or let's call it advertising - you can try big, clear signboard, or direction sign from major road. Don't forget night lighting (very important)
Many plants lose customers just because people don’t notice them. That's even the less problematic side of the business. The most important is selling to Nigerians. Speed matters more than you think.
Nobody wants to wait long to refill gas. If your supplier is known for late supply, you may need to consider replacement. You should try to improve delivery both from supply and refill.
What you can do to improve delivery can start with training attendants well. Keep pumps working. And avoid one-man operation during rush hours.
Fast service = more customers per day.
Like I said earlier, the success of your business could depend on how you build Customer Trust and Loyalty. Nigerians sensitive. One bad experience, customer won’t return. And trust me, they will spread the word. Tell their friends and family, even overrate.
One of the simple way to build customers trust is through accurate measurement. Once customers trust you, they stop price checking elsewhere.
You can also sell more by offering home delivery Many customers are tired after work. Home delivery helps you sell more kg daily. You attract various families and restaurants. This eventually will help build long-term customers.
Just ensure you employ a sensible person to handle your delivery. Any means of transportation you may choose, you should aim for safe transport. So, you should also give the job to trained delivery staff. Also, still on the home delivery, have a clear delivery charges. E get why.
Focus on Volume, Not Just Profit Per Kg
This is where many Nigerians get it wrong.
₦80 profit × 2,000 kgis better than₦150 profit × 500 kg
Gas business rewards volume.
I can't emphasize enough on managing supply very well. No gas = no business. Just as simple as that. Shikena
Common Supply Mistakes
1. Waiting until tank is almost empty
2. Depending on only one supplier
3. No emergency supply plan
Always plan supply ahead, especially during scarcity.
Hey, hey - you can do this
Don't let me scare you to start having second thoughts about the business. LPG gas business is actually a goldmine, if you do it the right way, and follow proper guidelines. For your business awareness, you can use small marketing that works. You don’t need radio ads. Just simple marketing ideas like:
> WhatsApp status - collect customers phone number so that you can notify them about discount, ask for referrals, proberly send them “Thank you” messages. You can build community visibility through Whatsapp. Word of mouth is powerful in Nigeria.
Add Extra Income Streams
Gas alone is not the only money. Think what else to sell. It could be regulators, hoses, cylinders, burner & valves, or safety equipment like fire extinguishers, signs, fire buckets. These small items add steady cash.
Are you considering venturing into the LPG gas plant business or already running one? Don't let unexpected losses derail your success. GET YOUR COPY NOW!!!
Train Your Staff Like Your Business Depends on It
Because it does. Untrained staff cause losses, accidents, and some do anger customers with rude and disrespectful behaviors. One mistake can destroy years of work.
Track Your Numbers Weekly
If you don’t check figures, you won’t know where money is going.
What to Track? You can start from:
1. Daily kg sold
2. Daily cash
3. Supply cost
4. Staff losses
Simple notebook works.
My Advice?
To increase sales and make money in LPG gas business in Nigeria, you need to be visible and fair. No greed, no cheating. Gas business doesn’t blow overnight, but if you run it well, it feeds you every day.
Frequently Asked Questions (FAQs)
1. How can I increase sales in my LPG gas plant?
- Focus on visibility, fast service, fair pricing, and good customer treatment. When people trust your plant, they keep coming back and even bring others.
2. Is cheap gas price the best way to attract customers?
- No. Cheap price helps, but accurate measurement, safety, and good service matter more. Many customers prefer peace of mind over small price difference.
3. How important is location in LPG gas sales?
- Location matters a lot. A plant that is easy to see and access will sell more gas than one hidden inside streets, even if prices are the same.
4. Can home delivery really increase gas sales?
- Yes. Home delivery helps you sell more daily, especially to families, restaurants, and busy customers who don’t want to carry cylinders.
5. What is the biggest mistake gas plant owners make?
- Focusing only on profit per kg instead of daily volume. Gas business rewards steady sales, not overpricing.
6. How do I keep customers loyal to my gas plant?
- Be consistent with measurement, pricing, and service. Once customers trust you, they stop checking other plants.
7. Does staff training really affect gas sales?
- Yes. Well-trained staff serve faster, reduce mistakes, and keep customers happy. Bad staff can drive customers away.
8. How can I make extra money apart from selling gas?
- You can sell regulators, hoses, cylinders, and offer safety checks. These small items add extra daily income.
9. Why is gas supply planning important?
- Without steady supply, your plant will shut down during scarcity. Planning ahead keeps you selling when others stop.
10. How often should I track my sales and cash?
- Daily sales should be recorded, but review your numbers weekly. Tracking helps you see leaks, losses, and growth.
Are you considering venturing into the LPG gas plant business or already running one? Don't let unexpected losses derail your success. GET YOUR COPY NOW!!!
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